Prosedur Pelayanan Terhadap Kepuasan Pelanggan Pada Indomaret Tugu Cimanggis

Authors

  • Rita Wahyuni Institut Ilmu Sosial dan Manajemen Stiami

DOI:

https://doi.org/10.31334/abiwara.v1i1.498

Keywords:

service, customer

Abstract

This final report discusses the procedure of service to customer satisfaction at Indomaret Tugu Cimanggis, by doing observation and interview to Indomaret employee and compare it with theory that discuss about service procedure to customer satisfaction. Based on the observations that the author has done this aims to improve service to customer satisfaction Indomaret Tugu Cimanggis. Although there are still many problems encountered, but the problems faced are not too significant so only need a little evaluation to further improve the service to customer satisfaction. The data used are primary data collected and interview to Indomaret Tugu Cimanngis.

References

Undang-undang nomor 8 tahun 1999 tentang Perlindungan Konsumen pasal 3 huruf f.

Undang-undang nomor 8 tahun 1999 tentang Perlindungan Konsumen pasal 4 huruf a.

Barata, Atep Adya. (2014). Dasar – Dasar Pelayanan Prima. Cetakan Pertama-Jakarta: PT. Elex Media Komputindo.

Priansa, Donni Juni.(2017). Manajemen Pelayanan Prima. Cetakan Pertama-Bandung: Alfabeta

Rahmayanty, Nina. (2010). Manajemen Pelayanan Prima. Jakarta:Graha Ilmu

Sudaryono. (2016). Manajemen Pemasaran teori & Implementasi. Yogyakarta:Andi

Solikin, M. (2011). Pelayanan Prima. Jakarta: Inti Prima Promosindo

https://indomaret.co.id/korporat/seputar-indomaret/peduli-dan-berbagi/2014/01/16/sejarah-dan-visi/

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Published

2021-07-16

Issue

Section

Articles