Strategi Komunikasi Bisnis Online Shop “Shoppe Dalam Meningkatkan Penjualan
DOI:
https://doi.org/10.31334/abiwara.v1i2.792Keywords:
Komunikasi Bisnis, Onlne Shop, Peningkatan PenjualanAbstract
Belanja melalui online (online shop) merupakan cara lain belanja yang ditawarkan oleh teknologi komunikasi yaitu internet dengan berbagai kemudahan yang diberikan, seperti kemudahan waktu dalam melakukan pekerjaan tanpa harus bertatap muka terlebih dahulu. Para konsumen belanja melalui online dapat dengan mudah mengakses online shop yang diinginkan, melihat pilihan barang, harga yang akan dibelinya, mengetahui kualitas barang melalui komen pembelinya dan cara pembayarannya. Kemudahan dan keunggulan belanja melalui online yaitu prosesnya, konsumen hanya membuka web online shop memalui internet bisa langsung melakukan transaksi online. Shoppe adalah salah satu situs belanja online pendatang baru, jika dibandingkan dengan situs belanja online lainnya. Strategi komunikasi bisnis Shoppe melalui marketplace. Dengan memudahkan para penjual serta pembeli dalam berinteraksi melalui fitur live chatnya, Shoppe juga menyediakan banyak produk mulai dari gadget, fashion, kosmetik, elektronik, otomotif dan lain sebagainya .References
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