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Vol 3, No 4: Agustus 2023 PENGARUH KUALITAS PRODUK DAN CELEBRITY ENDORSER DI MEDIA SOSIAL INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN PRODUK SCARLETT WHITENING PADA APLIKASI SHOPEE Abstract  PDF
Robby Irvawan, Dini Candani Amelia
 
Vol 3, No 2: April 2023 PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN COCA-COLA (Studi Kasus Pada Mahasiswa Stiami Kampus Bekasi Angkatan 2018) Abstract  PDF
Indah Rahmadani, Abdul Gofur
 
Vol 3, No 1: Februari 2023 Pengaruh Kualitas Produk dan Reputasi Merek Terhadap Minat Pembelian Smartphone Import Samsung Di Kota Jakarta Timur Abstract  PDF
Rousdy Safari Tamba, Puteri Gama Tasya Chandrika
 
Vol 1, No 6: Desember 2021 PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN PADA (WARUNG NASI KUD) CIKARANG BARAT Abstract  PDF
Trisnawati Trisnawati, TS. Reza
 
Vol 3, No 1: Februari 2023 Pengaruh Kualitas Produk Dan Citra Merek Terhadap Minat Beli Konsumen Maybelline New York (Survei Pada Star Department Store Summarecon Mall Bekasi) Abstract  PDF
Ai Netty Sumidartini, Indra Sumarna Sobari, Victoria Apriliana Isnaeni
 
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