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  • The Effect of Brand Image and Ease of Use on the Decision to Purchase Bus Tickets Online at the Cengkareng Suspension Bridge Agent, West Jakarta

    Wahyuddin Latunreng, fita rahmawaty
    100-108
    2021-03-31
  • Improving Customer Satisfaction through Trust in "Bandung Tour on Bus (Bandros)" by Taking Into Account The Contribution of Service Quality and Brand Image

    Soerjanto Soerjanto, Bonifasius MH Nainggolan
    01 - 12
    2022-03-20
  • The Influence of Service Quality and Brand Image on Loyalty Through Satisfaction Grab-Bike Customers in Bekasi City

    Rahajeng Ariyani, Agus Riyanto, Efendi Efendi
    263 - 272
    2021-09-30
  • Determinants of Pentagon Fraud in Detecting Financial Statement Fraud and Company Value

    Heru Satria Rukmana
    109-117
    2021-03-31
  • Does brand image resonance as the determinant factor in cosmetic purchasing decision? A Case Study at Sari Ayu Cosmetic

    Parlagutan Silitonga, Rai Namira
    13 - 24
    2022-03-21
  • The Impact of Brand Image, Service Quality, and Reputation Performance Score on The Purchase Decision: The Role of Customer Engagement

    Lalu Aswadi Jaya, Parlagutan Silitonga, Sigit Dani Nugroho, Victor T. Reyes
    238-251
    2024-09-09
  • The Impact of Service Quality and Brand Image Through Passenger Satisfaction During New Normal Pandemic Covid -19

    Yulianti Keke, Honny Fiva Akira, Abel Abel, Teddy Hardiand, Yuliantini Yuliantini, Abdul Ghafar, Ika Utami Yulihapsari
    43-51
    2023-03-31
  • The Role of Brand Image in Mediating the Effect of Electronic Word of Mouth (E-WOM) and Social Media on Purchase Intention

    Dede Solihin, Ahyani Ahyani
    193-205
    2022-09-24
  • Analysis of The Influence of Tiktok Social Media on Purchase Intention

    Siti Mariam, Jerry Maratis, Abdul Haeba Ramli
    9-17
    2025-03-16
  • Influence of Brand Image, Price and Product Quality on Honda Product Purchasing Decisions Vario motorbike in Tangerang City

    Riky Gilang Prayoga
    315-321
    2024-09-30
  • The Influence of Perceived Value and Brand Image on Customer Citizenship Behavior is Mediated by Customer Loyalty

    Dodi Ria Atmaja, Muniroh
    564-573
    2026-05-07
  • Impact of Price Perception, Service Quality, and Brand Image on Customer Satisfaction in Hajj And Umrah Travel Services

    Shynta Permata, Heri Susanto, Rumna Rumna
    369 – 379
    2025-09-06
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