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• How to Measure the Customer Purchase Decision in Shopee E -Commerce Platform?

  Ikramina Larasati Hazrati Havidz, Hilda Bernika Ningrum, Hazimi Bimaruci Hazrati Havidz, Riza Rizqiyah

  35-42

  2023-03-16

• Consumer Perception of Agribusiness E-marketplace Opportunities in Indonesia

  Reni Diah Kusumawati, Teddy Oswari, Tristyanti Yusnitasari, Himanshu Dutt

  25 - 33

  2022-03-22

• The Role of E-WOM Credibility and Online Engagement in Shaping Online Purchase Intention: An Empirical Study

  Tri Andari Ratna Widyastuti, Audra Fahrezy Putra

  634-645

  2026-05-12

• Consumer Preferences: Exploring Brand Awareness, Product Variation, and Purchase Intentions in Purchase Decisions

  Dovina Navanti, Dewi Sri Woelandari Pantjolo Giningroem, Christophorus Indra, Novita Wahyu Setyawati

  173-186

  2024-05-28

• The Role of Brand Image in Mediating the Effect of Electronic Word of Mouth (E-WOM) and Social Media on Purchase Intention

  Dede Solihin, Ahyani Ahyani

  193-205

  2022-09-24

• Analysis of The Influence of Tiktok Social Media on Purchase Intention

  Siti Mariam, Jerry Maratis, Abdul Haeba Ramli

  9-17

  2025-03-16