Search


 
Issue Title
 
Vol 3, No 5: Oktober 2023 Pengaruh Social Media Marketing dan Electronic Word of Mouth (E-WOM) terhadap Keputusan Pembelian Produk Fashion di Marketplace Shopee (studi kasus pada Mahasiswa Institut STIAMI angkatan 2019) Abstract  PDF
Fitriah Andika, Dewi Nurbaiti
 
Vol 4, No 6: Desember 2024 Pengaruh Kualitas Pelayanan Dan Harga Terhadap Keputusan Pembelian Pada Alfamart Cabang Darmawangsa Kabupaten Bekasi Abstract  PDF
Intan Apriyani, Muhammad Akbar
 
Vol 1, No 6: Desember 2021 PENGARUH BRAND TRUST DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN STARBUCKS COFFEE DI MALL OF INDONESIA (STUDI KASUS PADA MASA PANDEMI COVID-19) Abstract  PDF
Cindy Suaib Putri, Sukarni Novita Sari
 
Vol 3, No 4: Agustus 2023 PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN LKS AUTOPART PADA PT MITRA ABADI AUTOPART DI JAKARTA UTARA Abstract  PDF
Putra Andhika Toti, Anisa Arizona Bandi
 
Vol 4, No 5: Oktober 2024 The Influence of Price and Brand Image on Purchasing Decisions for Contemporary Segarkhan Ice Drink in Central JakartaThe Influence of Price and Brand Image on Purchasing Decisions for Contemporary Segarkhan Ice Drink in Central Jakarta Abstract  PDF
Rudianto Hermawan, Raden Kusyeni, Saifullah Saifullah, Novelita Prasioni Untari, Indra Sumarna Sobari
 
Vol 1, No 6: Desember 2021 Pengaruh Bauran Pemasaran dan Kualitas Pelayanan Terhadap Keputusan Pembelian Pada PT Mitra Sumber Utama Bekasi Abstract  PDF
Tuti Alawiyah, Heksawan Rachmadi
 
Vol 3, No 4: Agustus 2023 Pengaruh Harga dan Promosi Terhadap Minat Beli Konsumen Pada Restoran Taco Bell di Artha Gading Jakarta Utara Abstract  PDF
Syarif Hidayatullah, Syahrul Reza
 
Vol 2, No 5: Oktober 2022 Pengaruh Korean Wave dan Brand Ambassador Terhadap Keputusan Pembelian Kosmetik Korea Nature Republic (Studi Kasus Pada Konsumen Penggemar NCT 127 di Bekasi) Abstract  PDF
Novalia Elitasari Novalia Elitasari, Hanuna Shafariah Hanuna Shafariah
 
21 - 28 of 28 Items << < 1 2 3 

Search tips:

  • Search terms are case-insensitive
  • Common words are ignored
  • By default only articles containing all terms in the query are returned (i.e., AND is implied)
  • Combine multiple words with OR to find articles containing either term; e.g., education OR research
  • Use parentheses to create more complex queries; e.g., archive ((journal OR conference) NOT theses)
  • Search for an exact phrase by putting it in quotes; e.g., "open access publishing"
  • Exclude a word by prefixing it with - or NOT; e.g. online -politics or online NOT politics
  • Use * in a term as a wildcard to match any sequence of characters; e.g., soci* morality would match documents containing "sociological" or "societal"