Issue | Title | |
Vol 20, No 1: March 2023 | How to Measure the Customer Purchase Decision in Shopee E -Commerce Platform? | Abstract PDF |
Ikramina Larasati Hazrati Havidz, Hilda Bernika Ningrum, Hazimi Bimaruci Hazrati Havidz, Riza Rizqiyah | ||
Vol 19, No 1: March 2022 | Consumer Perception of Agribusiness E-marketplace Opportunities in Indonesia | Abstract PDF |
Reni Diah Kusumawati, Teddy Oswari, Tristyanti Yusnitasari, Himanshu Dutt | ||
Vol 19, No 2: September 2022 | The Role of Brand Image in Mediating the Effect of Electronic Word of Mouth (E-WOM) and Social Media on Purchase Intention | Abstract PDF |
Dede Solihin, Ahyani Ahyani | ||
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