Issue Title
Vol 18, No 2: September 2021 The Influence of Store Atmosphere and Prices on Purchase Decisions Case Study at Identic Coffee Jakarta Pusat Abstract  PDF
Brigitte Olivia Cahya, T. S. Reza, Dewi Nurbaiti
Vol 18, No 1: March 2021 The Effect of Brand Image and Ease of Use on the Decision to Purchase Bus Tickets Online at the Cengkareng Suspension Bridge Agent, West Jakarta Abstract  PDF
Wahyuddin Latunreng, fita rahmawaty
Vol 20, No 1: March 2023 How to Measure the Customer Purchase Decision in Shopee E -Commerce Platform? Abstract  PDF
Ikramina Larasati Hazrati Havidz, Hilda Bernika Ningrum, Hazimi Bimaruci Hazrati Havidz, Riza Rizqiyah
Vol 19, No 1: March 2022 Does brand image resonance as the determinant factor in cosmetic purchasing decision? A Case Study at Sari Ayu Cosmetic Abstract  PDF
Parlagutan Silitonga, Rai Namira
Vol 18, No 1: March 2021 Determinants of Pentagon Fraud in Detecting Financial Statement Fraud and Company Value Abstract  PDF
Heru Satria Rukmana
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