Browse Title Index


 
Issue Title
 
Vol 20, No 2: September 2023 The Influence of Online Customer Reviews and Prices on Product Purchasing Decisions Fashion on the Shopee Marketplace in Bekasi Abstract   PDF
Ayu Wulandari, Noviandari Sari Utami, Jufri Sarlata
 
Vol 21, No 1: Maret 2024 The Influence of Procedural Justice on Work Engagement And Turnover Intention Abstract   PDF
Dodi Ria Atmaja, Lidya Marika
 
Vol 18, No 2: September 2021 The Influence of Service Quality and Brand Image on Loyalty Through Satisfaction Grab-Bike Customers in Bekasi City Abstract   PDF
Rahajeng Ariyani, Agus Riyanto, Efendi Efendi
 
Vol 18, No 2: September 2021 The Influence of Store Atmosphere and Prices on Purchase Decisions Case Study at Identic Coffee Jakarta Pusat Abstract   PDF
Brigitte Olivia Cahya, T. S. Reza, Dewi Nurbaiti
 
Vol 18, No 3: December 2021 - SPECIAL ISSUE The Influence of the Marketing Mix on the Purchase Decision of Indihome PT. Telkom in Bogor City Abstract   PDF
Ina Herlawati, Benny Osta Nababan, Septa Riadi
 
Vol 20, No 2: September 2023 The Influence of Visual Branding Innovation and Facility Design on Customer Value Abstract   PDF
Yul Maulini, Danang Nugroho, Bambang Supriatna, M. Yusuf Alhadihaq, Risna Haryati
 
Vol 18, No 1: March 2021 The Relationship Between Perceptions of Service Value and Service Quality on Customer Satisfaction Abstract   PDF
Jalaludin Al-Mahali
 
Vol 20, No 1: March 2023 The Relevance of Financial Literacy to Indonesian Millennials' Behavior, Awareness, and Financial Independence Abstract   PDF
Ade Maharini Adiandari, Ayu Okvitawanli
 
Vol 19, No 2: September 2022 The Role of Brand Image in Mediating the Effect of Electronic Word of Mouth (E-WOM) and Social Media on Purchase Intention Abstract   PDF
Dede Solihin, Ahyani Ahyani
 
Vol 20, No 2: September 2023 The Role of E-Commerce for MSMEs: A Study on Artificial Intelligence Training at Shopee Training Center Abstract   PDF
Panji Hendrarso, Baby Sri Murniyati Poernomo, Sulochini Pather
 
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